Customer satisfaction, customer retention and customer trust are the three pillars on which customer loyalty is based. Strong customer loyalty makes your business flourish. Your customers are quicker to give feedback and can’t wait to try your latest products. And if things don’t go as planned, no worries – your

Loyalty is the most profound connection between customer and merchant. There are various ways of creating the loyalty feeling among your customers. Provide personal communication. Inform your customers about offers, changes or fun facts. Talk to them. On holiday? Excellent! Share it with your customers and start a conversation. What

Loyalty, faithfulness, commitment, sincerity… All synonyms of the same word. And the meaning? Difficult to list and yet so revealing. When you speak of loyalty, you speak of a relationship of trust between merchant and customer. Your service is in the spotlight! Do you provide a pleasant shopping experience time

You know them, your loyal customers. ‘What would you like? The same as usual?’. ‘You scratch my back and I’ll scratch yours’, they say in popular speech. Do you offer your customers excellent customer friendliness, a pleasant atmosphere or the promised quality? Then your customers will come back regularly. This

A loyalty programme is a merchant’s best friend. It is the ideal way to show your appreciation for your customers. Your customers save points and you reward them in return. You not only thank them, but you also motivate them to come back! And a loyalty programme can do a

A customer database is an overview of your customers and their data. Handwritten in that thick leather book, listed in multiple Excel lists or just online – it’s a goldmine of customer information. An online database is especially beneficial. It gives you an overview of all important customer data at

A well-thought-out question… with a surprising answer! A loyalty programme plays an important role when it comes to customer retention. 20% of your regular customers provide 80% of your income! That’s right, your loyal customers keep your business running. And we thank them for that, right? What about new customers?

You bet! Your customers buy more when they are loyal. How do you encourage their purchases? Use the different features of your loyalty programme. Already sending out promotional e-mail campaigns? With Joyn, your sales activity increases by 15%. Adding a Joyn voucher? Then the number of purchases will increase by

Both have their advantages but today, there’s only one right choice and that’s digital! Sometimes, things go wrong with your paper point system, the customer loses his card or you have awarded too many or too few points. Want to analyse and track your customers’ buying behaviour? A paper data