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Loyalty for dummies

11 Aug
Rian Tavares
How can a loyalty program help me attract new customers?

New customers, you spot them immediately. An unfamiliar face, a first smile… You do your very best to offer an excellent service. Another friendly ‘Thank you’ and let’s hop

11 Aug
Rian Tavares
How do I get my customers to use the loyalty program?

Often, a customer enters, chooses something, pays and immediately leaves. We all try to beat time. It’s not easy to convince those customers of your loyalty programme. Still, the

11 Aug
Rian Tavares
What does email marketing have to do with loyalty?

Want to increase the loyalty of your customers? Then e-mail marketing is indispensable. Email marketing notifies your customer of your offer and loyalty ensures your customer walks

11 Aug
Rian Tavares
How do I promote my loyalty program?

You are the ambassador of your programme. Think of every new sale as the time to introduce your loyalty programme. Show your customers the benefits, user friendliness and convenien

11 Aug
Rian Tavares
Why is having a loyalty program so important?

A well-thought-out question… with a surprising answer! A loyalty programme plays an important role when it comes to customer retention. 20% of your regular customers provide 80%

11 Aug
Rian Tavares
How does a loyalty program work?

Loyalty programs are totally cool! Some elements may differ from programme to programme, but their basic idea remains the same. You reward your customer for a certain performance.

11 Aug
Rian Tavares
How do I determine what kind of rewards to offer loyal customers?

With a wide range of choices, it can be difficult to choose the right reward. Three characteristics determine whether your reward is successful. Make your reward valuable to your c

11 Aug
Rian Tavares
Do customers who use loyalty programs spend more?

You bet! Your customers buy more when they are loyal. How do you encourage their purchases? Use the different features of your loyalty programme. Already sending out promotional e-

11 Aug
Rian Tavares
What are the benefits of a loyalty program? (better customer retention, more customer referrals, cost effectiveness, etc.)

Loyalty programs are very favourable, both for you and your customer. By connecting with your customers on a regular basis, you keep the customer relationship firmly in place. The

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