You are the ambassador of your programme. Think of every new sale as the time to introduce your loyalty programme. Show your customers the benefits, user friendliness and convenience. If your programme is a bit inconspicuous, distribute posters with explanations and rewards. Turn it into an eye-catcher!
Busy, busy, busy? Create a landing page on your website and explain your loyalty programme. Send announcements via e-mail or social media. This way, convinced customers will share your programme with others!